BeTheme Review (2026): Pricing, BeBuilder and 700+ Websites

Our verdict: BeTheme is a good buy if you want to start from a finished design and change it, not build from a blank page. Its library of 700+ pre-built websites is one of the largest of any multipurpose theme, and its own builder (BeBuilder) now covers headers, footers, shop pages, popups and post listings. It suits freelancers, small agencies and small business owners who want one tool for many kinds of sites. Skip it if you want a lean theme you can swap out later, or if you already build everything in Elementor or the block editor.

This review covers what BeTheme includes in October 2026, how its builders work, what it costs now that Muffin Group sells it directly as well as on ThemeForest, and how it compares to Avada.

BeTheme Quick Facts

Facts below were checked on the ThemeForest listing and muffingroup.com in October 2026.

Item	Details
Latest version	29.0.1 (released October 1, 2026)
Price on ThemeForest	$69 Regular License, 1 site, 6 months of support
Price direct from Muffin Group	$39/year for 1 site up to $399/year for unlimited sites, or $60 one-time for 1 site
Support	6 months with ThemeForest and lifetime licenses; included for as long as an annual plan is active
Sales and rating	337,000+ sales on ThemeForest, 4.82 out of 5 from about 7,100 reviews
Pre-built websites	700+ (the library listed 749 when we checked, 73 of them shops)
Builders	BeBuilder (built in), WPBakery (bundled), Elementor and Elementor Pro (supported)
WooCommerce	Built-in WooCommerce Builder for product, shop and cart templates
On the market since	2014
Best suited for	Freelancers and agencies building many varied client sites, small business sites, and WooCommerce stores that start from a demo

What Is BeTheme?

BeTheme is a multipurpose WordPress theme made by Muffin Group, a team based in Europe. It launched on ThemeForest in 2014 and is one of the marketplace’s best-selling themes. Muffin Group says more than 330,000 people use it.

“Multipurpose” means it is not built for one niche. The same theme can run a law firm site, a restaurant, a photography portfolio or an online clothing store. You pick a pre-built website that is close to what you need, import it, and then change the text, images and colors.

BeTheme has changed a lot in recent years:

• The old Muffin Builder has been rebuilt and renamed BeBuilder, a live visual editor.
• BeTheme added a set of extra builders: header and mega menu, footer, WooCommerce, loop (for blog, portfolio and shop listings), popup, and sidebar menu.
• The bundled Visual Composer plugin is now called WPBakery Page Builder, and it is now a secondary option.
• Elementor and Elementor Pro are fully supported, and many newer pre-built websites ship in both a BeBuilder and an Elementor version.
• Muffin Group now sells the theme directly with annual plans, a lifetime license, and a 30-day refund window, alongside the ThemeForest listing.
• Version 29.0 (September 2026) added AI Creator, a set of AI tools for writing copy, generating images, and building whole pages from a prompt.

Pre-Built Websites

The BeTheme pre-built websites library with its category filters, October 2026.

The pre-built websites library is the main reason people buy BeTheme. When we checked, the library listed 749 sites across categories such as People and Services (209), Food and Restaurants (100), Health and Beauty (93), and 73 WooCommerce store designs.

Each site is a full design with a home page, inner pages, and sample content. You import it from the WordPress dashboard in one click, and there is a built-in database reset tool if you want to try a different demo.

A few things worth knowing before you rely on the library:

• Quality varies by age. BeTheme has been adding demos for over ten years. The newest ones (marked with a “2” or “3” in many names, like Clothing Store 3) look current. Some older ones look dated.
• Builder matters. Most demos are built with BeBuilder. Newer releases often come in an Elementor version too. If you plan to use Elementor, filter for those.
• Library access is tied to your license. On the direct annual plans, you lose access to new demo imports if the plan lapses. Your existing site keeps working.

You can browse every demo for free on the BeTheme site before you buy. That is the best way to judge whether there is a design close to what you need.

BeBuilder and the Other Builders

The BeBuilder editor as shown on the official BeBuilder page, October 2026.

BeBuilder is BeTheme’s own drag-and-drop editor. You edit the page as visitors will see it, with a settings panel on the left and a navigator (a tree of sections and elements) on the right. It includes responsive controls for desktop, tablet and mobile, revisions, and import and export of single sections.

The editor will feel familiar to anyone who has used Elementor. Several reviewers point out that this also means a similar learning curve. There are a lot of options, and beginners can feel lost at first.

BeBuilder is not just a page editor anymore. BeTheme now uses it for a set of template builders:

• Header and Mega Menu Builder for custom headers and large dropdown menus.
• Footer Builder for custom footers.
• WooCommerce Builder (BeBuilder Woo) for product pages, shop archives and cart layouts.
• Loop Builder for custom blog, portfolio and product lists, sliders and grids.
• Popup Builder for promo and signup popups.
• Sidebar Menu Builder for vertical headers and off-canvas menus.
• Custom Post Types Builder for your own content types without code.

Recent updates added elements like advanced shop filters, a marquee, a tabber, media carousels, and a table of contents, plus dynamic data that can pull in custom fields from ACF. Developers report that ACF support covers simple fields well but is limited for more complex field types, so test it first if your project depends on it.

WPBakery and Elementor

You do not have to use BeBuilder:

• WPBakery Page Builder is bundled free. It is an older shortcode-based builder and mainly useful if you already know it.
• Elementor and Elementor Pro are supported. BeTheme adds its own Elementor widgets and offers Elementor versions of many newer demos.

One caution: pick one builder per site and stick to it. Mixing BeBuilder, WPBakery and Elementor pages on the same site loads extra code for each.

Lock-in

Like most multipurpose themes, BeTheme’s own layouts only work while BeTheme is active. If you switch themes later, pages built in BeBuilder will need to be rebuilt. If you think you might change themes in a few years, building in Elementor or the block editor inside BeTheme reduces that risk, though you then give up some of BeTheme’s features.

AI Creator

Version 29.0 added AI Creator. It includes a page creator that drafts full multi-section layouts, a content and headline writer, and an image generator that saves images to your media library.

It runs on credits. Annual plans come with a one-time bonus of 250,000 to 1,000,000 credits, depending on the plan. Muffin Group estimates about 1,200 credits per image and 70,000 or more for a full page. ThemeForest and lifetime licenses do not include AI Creator, but you can add it with a paid AI Extension. The feature is brand new, so we would not base a buying decision on it yet.

WooCommerce

The official Clothing Store 3 demo, one of BeTheme’s most popular WooCommerce designs, October 2026.

BeTheme is a solid choice for small and mid-size stores. The WooCommerce Builder lets you design single product pages and shop archives visually, and recent versions added:

• Advanced and active filter elements, including price sliders and hierarchical category filters.
• A sliding side cart and a wishlist.
• A Shopify-style checkout layout.
• Product brand, rating, and attribute elements.

The ThemeForest listing marks it compatible with WooCommerce 9 and 10, and the September 2026 changelog shows its WooCommerce templates updated for version 11.1. There are 73 shop demos to start from.

If your site is mainly a store and you do not need BeTheme’s range of other designs, a store-focused theme such as Flatsome is also worth comparing.

Performance

We have not run our own speed tests on BeTheme, so treat everything in this section as reported by others.

Muffin Group says a recent performance update made the builder three times faster, and it markets BeTheme as lighter than Elementor-based sites. The theme has settings aimed at speed, such as serving a static CSS file instead of inline CSS, lazy loading, and an option to turn off unused image sizes.

Independent results are mixed. Some reviewers who tested a default demo report a light page and load times under two seconds. At least one larger comparison of popular themes placed BeTheme near the bottom for speed. Other reviewers report a slow admin area on sites with WooCommerce and many plugins.

Our take: BeTheme can be fast, but a feature-heavy demo with sliders and animations will not be fast by default. Good hosting, a caching plugin, compressed images, and leaving out effects you do not need make the biggest difference. If speed is your top priority, a lightweight theme like Astra or Kadence is an easier starting point.

Customization and Theme Options

BeTheme has a large Theme Options panel for site-wide settings: layout, colors, fonts, headers, blog and portfolio layouts, shop settings, and more. Beginners can stick to the pre-built website and BeBuilder. Advanced users can go deeper.

Other features worth knowing:

• Templates. Save any section or full page and reuse it across the site.
• White label mode. Hides BeTheme branding in the dashboard, useful for agencies handing sites to clients. The separate BeCustom plugin lets you rebrand the admin further.
• Translation. Works with WPML and Polylang, and supports right-to-left languages.
• SEO plugins. Compatible with Yoast SEO and Rank Math. A 2026 update added full Yoast integration inside BeBuilder.
• Privacy. A built-in GDPR cookie notice with Google Consent Mode v2 support.
• Bundled plugins. WPBakery Page Builder, Slider Revolution and LayerSlider are included with the theme.
• Child theme. Supported, for custom code that survives updates.

Pricing and License Terms

BeTheme’s direct pricing plans on muffingroup.com, October 2026.

There are now two ways to buy BeTheme. Prices below are as of October 2026 and exclude tax.

Direct from Muffin Group

Plan	Price	Sites	Support
Basic	$39/year	1	While the plan is active
Advanced	$89 for the first year	3	While the plan is active
Pro	$199/year (a limited-time first-year discount was running when we checked)	25	While the plan is active
Ultimate	$399/year	Unlimited	While the plan is active
Lifetime	$60 one-time	1	6 months

The annual plans include updates, support, the pre-built website library, and AI Creator with bonus credits. If you stop paying, your sites keep working. You lose new updates, support, and new demo imports for those domains. The direct plans come with a 30-day money-back guarantee.

On ThemeForest

• Regular License: $69 for one site. It includes lifetime updates and 6 months of support. Extending support to 12 months cost about $21 extra at checkout when we checked.
• Extended License: $3,999. You only need this if end users pay to use the site you build, for example a paid membership product. A normal business site or online store does not need it.

ThemeForest purchases follow Envato’s refund rules, which are stricter than a no-questions refund.

Which one to buy

For a single site you plan to keep for years, the $60 lifetime license or the $69 ThemeForest license is the cheapest option over time. For agencies, the multi-site annual plans are a big change. Older reviews criticize BeTheme for requiring one license per client site, but the Advanced, Pro and Ultimate plans now cover 3, 25 or unlimited sites.

Support and Documentation

Support runs through Muffin Group’s Support Center, on weekdays from 8 AM to 6 PM (GMT+1). Muffin Group says the average response time is about six hours. There is a large documentation library, video tutorials, a searchable forum, and an active Facebook group.

Some reviewers note there is no classic ticket system and that complex issues may require you to share admin and FTP access with the support team. That is common for theme support, but agencies with strict security rules should know about it upfront.

BeTheme Pros and Cons

Pros

• One of the largest pre-built website libraries of any multipurpose theme, with 700+ designs.
• One theme and one builder for headers, footers, shop pages, popups and listings.
• Works with Elementor and WPBakery if you prefer them.
• Very frequent updates. There were more than 20 releases between January and October 2026.
• Low price for a single site, plus new multi-site plans for agencies.
• Strong WooCommerce tools for a general-purpose theme.

Cons

• So many options that beginners can feel overwhelmed.
• Layouts built in BeBuilder do not carry over if you switch themes.
• Speed depends heavily on the demo you pick and how you set it up.
• Some older demos look dated.
• AI Creator and the demo library are tied to an active annual plan or paid add-ons.
• Support only runs on European weekday hours.

BeTheme vs Avada

Avada is BeTheme’s closest rival and the best-selling theme on ThemeForest. Here is how they compare as of October 2026:

	BeTheme	Avada
ThemeForest price	$69, 6 months of support	$69, 6 months of support
ThemeForest sales	337,000+	1,070,000+
ThemeForest rating	4.82	4.78
Pre-built websites	700+	110+, plus 650+ Studio blocks
Own builder	BeBuilder	Avada Builder
Elementor support	Yes, with Elementor versions of newer demos	Built around its own builder

Both cost the same on ThemeForest, but BeTheme can also be bought directly on an annual plan or a $60 lifetime license.

Choose BeTheme if you want the widest range of starting designs, the option to use Elementor, or a cheap multi-site plan. Choose Avada if you want a more mature ecosystem with a bigger user base, more third-party tutorials, and a strong design system for building from scratch. Our full Avada review covers it in depth.

BeTheme Alternatives

• Divi: A theme and visual builder with its own large layout library. It is sold as a yearly or lifetime membership that covers unlimited sites. See our Divi review.
• Astra: A lightweight theme that pairs with Elementor or the block editor. Better if speed and an easy theme switch matter more than built-in features.
• Kadence: A fast theme with a strong free version and block-based starter templates.
• The7: Another ThemeForest multipurpose theme with a large set of demos.
• Elementor: If you mainly want a page builder, Elementor Pro with a light theme gives you more portability than any theme’s own builder.

Verdict: Is BeTheme Worth It in 2026?

Yes, for the right buyer. BeTheme still has one of the largest sets of ready-made websites, the builders now cover almost every part of a site, and updates come every few weeks. The new pricing fixes one of the biggest complaints from older reviews: agencies can now cover 3, 25 or unlimited sites with one plan.

It is not the best choice if you want a minimal theme, top speed out of the box, or the freedom to switch themes without rebuilding pages. In that case, look at a lighter theme with Elementor or the block editor instead.

BeTheme FAQ

How much does BeTheme cost?

As of October 2026, BeTheme costs $69 on ThemeForest for one site with 6 months of support. Direct from Muffin Group, it costs $60 one-time for one site, or annual plans from $39/year for one site to $399/year for unlimited sites.

Can I use BeTheme on multiple websites?

Not with one Regular or lifetime license, which covers a single site. The direct Advanced, Pro and Ultimate annual plans cover 3, 25 and unlimited sites.

Does BeTheme work with Elementor?

Yes. BeTheme supports Elementor and Elementor Pro, adds its own Elementor widgets, and offers Elementor versions of many newer pre-built websites. You can also use the built-in BeBuilder or the bundled WPBakery.

Is BeTheme good for beginners?

Mostly yes. Importing a pre-built website and editing the text and images is simple. The large number of settings can feel overwhelming, so beginners should start from a demo rather than a blank page.

Do BeTheme updates cost extra?

No, if you buy on ThemeForest or the lifetime license, updates are included for life. On the direct annual plans, updates continue while the plan is active.

Is BeTheme better than Avada?

Neither is better for everyone. BeTheme has far more pre-built websites and supports Elementor. Avada has a larger user base and a more mature builder for designing from scratch. Both cost $69 on ThemeForest.